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Understanding Email Sending Limits in Oversee
Understanding Email Sending Limits in Oversee

Why limits occur and how to maintain your sending reputation.

Jo Semblante avatar
Written by Jo Semblante
Updated this week

When running email campaigns in Oversee, you may encounter limits on the number of emails you can send, especially if you're using Gmail. These limits are in place to prevent spam and protect your sender reputation. In this article, we’ll explain why these limits occur and provide actionable steps to restore your sending ability.


Why Are There Email Sending Limits?

Email service providers like Gmail impose daily limits on the number of emails you can send to protect their networks from spam and abuse. If you exceed this limit, your account may be temporarily blocked from sending emails. This can occur if:

  • You’re sending a high volume of emails in a short period.

  • Your account has been flagged for sending emails that are considered spam by recipients or email filters.

Note: Sending limits typically reset after 24 hours, but if your account has been flagged for spam, further action may be needed to unblock it.


How to Repair Your Sending Reputation

If your email account has been flagged for spam, it’s crucial to rebuild its sending reputation before continuing with large campaigns. A poor sending reputation can result in more frequent blockages and lower deliverability rates.

We recommend using a warmup tool like Instantly.ai to gradually increase the number of emails your account sends over time. This process helps:

  • Warm up your account: By gradually increasing your email sending volume, you avoid being flagged as spam.

  • Improve your reputation: Warmup services help build trust with email service providers, ensuring your emails are more likely to reach recipients’ inboxes.


Steps to Unblock Your Gmail Account

If you believe your account has been blocked due to hitting Gmail’s sending limits, here’s what you can do:

  1. Access the Gmail Admin Console:

    • Log in to your Gmail admin console to review the status of your account. You should be able to see any restrictions and unblock the account from this dashboard.

  2. Follow Gmail’s Instructions:


Tips to Avoid Hitting Email Sending Limits

  1. Monitor Sending Limits: Be mindful of Gmail’s daily sending limits, especially when running large campaigns. Gmail's standard limit for individual accounts is around 500 emails per day, while for Google Workspace accounts, it’s approximately 2,000 emails per day.

  2. Use Multiple Accounts: For larger campaigns, consider spreading the emails across multiple accounts to avoid hitting a single account’s limit.

  3. Warm Up Accounts: If you're using a new email account for outreach, always warm it up first to avoid spam filters. Tools like Instantly.ai can help with this.

  4. Avoid Spam Triggers: Make sure your emails are well-crafted and don’t contain spammy language or formatting (e.g., excessive use of capital letters, exclamation marks, or unsolicited attachments).


Additional Resources

For further guidance on Gmail sending limits and steps to unblock your account, visit this Google Support page.

By following these best practices, you’ll avoid hitting sending limits and maintain a healthy email sending reputation, ensuring your campaigns continue without interruption.

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